A Ford automobile dealership in Quincy, Massachusetts used art from a strike indie diversion Firewatch in a new advertisement, displaying a game’s signature towering scenery in an e-mail blast sent to business about a new sale today.
Kotaku reader asmallcat forwarded us an e-mail of a ad, that clearly uses art from a game. Olly Moss, Firewatch’s artist, told us currently that he did not give a dealership accede to use his art. Designer Sean Vanaman also tweeted his distaste for Ford’s purported copyright infringement.
When reached by Kotaku, a Ford dealership pronounced they didn’t know what we were articulate about. A deputy for Ford’s inhabitant bend told us this afternoon that they’re looking into this. In an e-mail to Game Informer progressing today, Quincy Ford’s executive of selling Sean Western pronounced that his organisation had found this art on a website WideWallpaper.info.
Update – 7:40 pm: Ford sent over a matter explaining that their dealers are eccentric businesses. “Ford was not concerned in formulating a Quirk dealership advertising,” they added.